“ALWAYS HAVE A PLANT B”

Augmented Poster Project

#Environmental Graphic Design #Poster #Advertising #Installation

Location: 1612 Bull St, Savannah, GA 31401

Date: Oct 20, 2022

This design project aims to seamlessly incorporate STUMP's brand and design into its physical environment, while creating a new design language that reflects the company's focus on sustainability in the plant marketplace.

  • STUMP is a plant shop that prioritizes customer service and plant education to help its customers gain confidence in caring for their plant collections. Founded in 2015, the company's first location was opened in Italian Village, Columbus, Ohio. Since then, STUMP has expanded to multiple locations in different cities, each one smaller than the typical garden center, ranging from 550-1,250 square feet. This unique model has allowed STUMP to reach a broader audience of plant enthusiasts of all ages and backgrounds. At the heart of STUMP's mission is a dedication to building people's confidence to bring nature into their homes and lifestyles.